The concerns surrounding the global pandemic have undoubtedly brought attention to the importance of hygiene in our everyday lives. Post-vaccine trends indicate the importance of personal hygiene will remain for many years to come and will influence...

Undoubtedly 2021 shows the continued need for all fashion stakeholders–brands, retailers, and consumers–to champion innovation and a circular model, reducing waste and using resources more efficiently (Amed et al., 2020). An Earth Day consumer study...

Earth Day was initially celebrated by the United States on April 22, 1970, to raise awareness of environmental concerns. Soon after the first Earth Day, the country created the Environmental Protection Agency and passed its first environmental laws....

Public awareness surrounding traceability and transparency has, of course, increased the demand for textile certifications. Sustainability certifications support textiles throughout the supply chain, therefore tracing from the cultivation of fibers...

With much of the world staying home more than ever before, sales for home textiles increased more than apparel in 2020 (Young, 2020). 2021 trends indicate the home textiles industry will experience a growth in consumer spending due to the demand for...

Fast fashion comes at a cost. However, there is hope, as sustainability has caught on as a fashion industry trend, one that brands and consumers can stick with far beyond the length of a season.

2021 trends and expectations for companies and consumers look different than previous years. When McKinsey surveyed fashion executives in late 2019, 55% of them expected economic conditions in 2020 to be worse than the previous year. They expressed...

Most people have received a holiday gift they did not want, and while they may not know it, they have likely given an unwanted gift. In fact, one survey found that 61% of American respondents admitted to receiving at least one unwanted gift during...

COVID-19 continues to alter much of the world’s physical way of life. Therefore, it is not surprising that it has impacted attitudes as well. People have fewer places to go and perhaps less money to spend, so they are more methodical about the...

Living in the age of social media, consumers are accustomed to the practice of making unnecessary, impulse purchases. Fast fashion brands encourage consumers to shop on trend every season by lowering their prices to appeal to consumer wallets. This...